A Story with a Strong Lesson – real life LinkedIn Case Studies

January 27, 2012 by · Comments Off
Filed under: Business Networking 

Thanks to LinkedIn, a few months ago I renewed contact with an old school friend – someone with a common interest in field hockey – Derek Arden.  We hadn’t been in contact for nearly 30 years.

To my surprise he had transformed in that time from a middle manager in banking to a top business coach / mentor with a USA based mentor himself. In the last few months, he has been elected to be President of the Professional Speaking Association of the United Kingdom.  I find his eNewsletter worth reading and thought you might like to see one.

More than that, I would like to use this to demonstrate how important it is to build your network of old contacts in LinkedIn – who knows how their ’usefulness’ for your company may have escalated since you last contacted them!!

Even more interestingly when I sent this story to a few of my contacts, one replied that their husband had been made redundant just before Christmas. But his subsequent LinkedIn activity had led to contact by two companies and he starts his new job on Monday

I encourage you to dig out your notes from when I spoke about LinkedIn at a Refer-On Showcase and implement the ideas – they work!!

To keep in touch with developments that impact how businesses can make better use of the web, please follow my company’s internet marketing blog and our digital marketing newsroom

To find us online just Google – ‘Living Streams’, ‘WSI Thames’, ‘WSI’, ‘Tony Thornby’, ‘internet consultancy’, ‘internet marketing companies’, ‘internet marketing services’ or ‘payment by results SEO’

Refer-On News

May 6, 2011 by · 1 Comment
Filed under: Business Networking, Refer-On News 

Watch out for the Hub Showcase on 9th May 2011. Lots of Networking with a small exhibition and 3 presentations. Where is the economy going and the impact on your business – Philip Rose of Shirlaws coaching. Sue Roberts – creating success by being you. Tony Thornby – The new Linkedin and your business. The event will be at Adam’s Park, the home of Wycombe Wanderers and London Wasps. Call us for details or book online.

Marlow and Henley were featured in a ITV thriller “lowercase” recently. Both our venues featured in the story. Crowne Plaza, Marlow and Leander Club, Henley.

The Hub Showcase was a success, great feedback. 10 of us went on a conducted tour of the Club. Are true Football Clubs are judged by the size of their baths?

Wycombe Wanderers were promoted to Division One. Congratulations. Winning a championship is hard, I know I spent 6 years trying to win a racing championship.

  • Newsletter Sign Up


    Subscribe to "The Network"
    Refer-On's monthly newsletter, to be kept updated with all Refer-On news and events.

  • Testimonials

    Just to let you know we have heard this afternoon that the multi-billion £'s bid by Siemens was successful, so there is lots of celebrating going on in Bracknell. Keith Wootton (Kennetiq) and Anna Eden (Fusion Promotions) were highly (and hopefully profitably) involved and it all started with a call to The Direct Marketing Business asking for help on a PowerPoint presentation!
    Chris Woodhams